During the end of January 2018, New Holland held a New Holland National Meeting in Orlando, Florida. New Holland Rochester was recognized during the meeting along with 5 other North American New Holland dealers as exemplary dealers for the brand.
A few of the most notable bullet points listed as to why New Holland Rochester has been a standout New Holland dealer included:
- Becoming a New Holland self-propelled sprayer dealer when a partnership was formed with Miller sprayers in 2014, who New Holland eventually purchased
- Becoming a Kongskilde tillage dealer in 2017 shortly after the Kongskilde tillage and hay line was purchased by New Holland.
- Investing in 5 RTK+ base stations throughout Indiana in 2016 for cellular guidance, contributing to New Holland’s efforts of covering the U.S. with a cellular signal to provide sub-inch accuracy for autoguidance.
- Investing in a new location. In 2017, New Holland Centerville was renamed New Holland Richmond thanks to relocating the dealership in Centerville to the new building in Richmond. New Holland Richmond is located along Interstate 70 at 3100 Industries Rd. Richmond, IN 47374.
New Holland had 95% of its North American dealers in attendance for the meeting, titled “Shift to the Future” as New Holland recently announced their industry-exclusive Dynamic Command 24×24 transmission, winner of an ASABE 2018 award. This feature also led to the award winning New Holland T6.175 Dynamic Command™ tractor being crowned “Machine of the Year” 2018 in the Mid Class Tractor category at the Agritechnica trade show in Hanover, Germany.